Holding the absolute dominance of the market, they operate in, and the hearts of their customers means also staying on top of innovation and being the first to embrace new technologies for the following world’s biggest and most beloved brands: Coca-Cola, Starbucks and The LEGO Group.
Netflix, Airbnb, Uber and Spotify have totally disrupted the markets they operate because they’ve found smarter, faster, and better ways of providing exceptional customer experience by relying on data analytics, AI and ML. And they are all coming to the Data Innovation Summit to present their data workings that contribute to their massive success.
The previous The Data Innovation Summit: 5 years of data and analytics journey series was dedicated to practical case studies on “how” and real examples of putting data innovation into practice of the Data Innovation Summit 2017. Now we’ll see how pioneering companies utilised analytics and data science to innovate through their data and their best analytics practices.
The first 2016 edition laid out the foundation for data-driven innovation and brought light to the macro drivers, the challenges, the implications and the solutions. Whereas, the 2017 edition showcased more practical case studies on “how” and real examples of putting data innovation into practice.
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